10 May, 2023
We are thrilled to announce our investment in Raed Health, a Direct-To-Consumer (DTC) company that focuses on health and wellness, offering multiple brands under its portfolio. We are proud to be a part of Raed Health’s journey and believe that their innovative approach to health and wellness is the right angle to approach the industry in Saudi Arabia.
Raed Health’s latest venture is No.Diet, a licensed teleheath virtual clinic that helps individuals lose weight and reach their ideal weight using safe and SFDA-approved medical products. The clinic is supervised by specialized medical professionals who provide personalized care and support to each patient. This innovative approach to weight loss has already gained popularity in Saudi Arabia and is set to change the way individuals approach weight loss.
Raed Health has taken a unique approach to health and wellness by focusing on the DTC (Direct-to-Consumer) model. This approach eliminates the need for intermediaries in the process, allowing patients to have direct access to healthcare providers. By doing so, Raed Health simplifies the process and reduces the cost of health and wellness for customers, making it more accessible to a wider range of individuals.
The driving force behind Raed Health is an experienced founding team led by CEO and Co-Founder Saleh Al Tuwaijri. With an extensive background in the consumer and pharmaceutical business, Saleh has played a pivotal role in shaping Raed Health’s vision. His experience includes serving as Chief Business Officer at NANA, founder & CEO of AVOKADO, as well as holding positions at Nahdi Medical Co and Savola Group. Under Saleh’s leadership and with the support of a skilled founding team that includes Saud Alwithinani with experience coming from Strategy management and category management at NANA as well as a role overseeing hyper-successful marketing campaigns throughout his career, and Saleh Alnanih, the ex-head of revenue at NANA coming previously from product management with varying experiences in marketing and category management, Raed Health is well-positioned to capitalize on the increasing demand for health and wellness products in Saudi Arabia.
Raed Health’s DTC approach, leadership by co-founders, and innovative ventures such as No.Diet, make them one of the most innovative players in the health and wellness industry in Saudi Arabia. We are excited to be a part of their journey and believe that their innovative approach to health and wellness will shape the future of the healthcare industry in Saudi Arabia.